Before the world caught on, Givaudan was already designing the taste experiences of tomorrow. We sit down with Igor Parshin, Customer Foresight Lead at Givaudan to talk about how the company uses foresight to turn early change signals into the flavours that will define the future.

Research has found that strategic foresight has a significant impact on an organisation’s bottom line – those who think about the future could be looking at up to 33% higher profitability and 200% higher market capitalisation within their industries.

Today’s businesses face mounting pressure to keep innovating in order to grow and outpace the competition. Innovation management is crucial to ensure that the great minds within your organisation bring forth their ideas, the viable ones are identified, and the ones put to practice are in line with your strategy.

Population growth rates are stagnating in many countries around the world, but the economics of a declining population is still uncharted territory for modern economic theory. How will our growth-based economic systems fare when the population declines?

It may seem like there’s more technological innovation than ever today, but more innovation doesn’t necessarily mean more economic growth.

One of the key benefits of strategic foresight is its ability to support organisations and leaders to shift from a risk to an opportunity mindset. By challenging business as usual, new possible futures can emerge, and with that can come new opportunities.